In our 21st century world, a website is like a company image brochure, a company sales brochure, business card and customer service all in one. It is an essential for any business that wants to grow. Just to keep things simple, there are two major components in creating any new website: design and development. These two roles must operate in tandem to achieve the goals for the site.
As of 2021, about 75% of small businesses have a website. Comparably, our website expertise is applied to updating, redesigning and/or optimizing an existing site. Our detailed analysis determines whether an existing site should be replaced or revised.
Why? Because the website is the center point of market relationships for most businesses.
The design of a website is born from multiple predefined marketing objectives provided for the designer. The purpose of the development of the site is to make it function in order to accomplish the marketing objectives. Designers must have basic understanding of the development process and what it takes to create a high converting site. The developers must be guided by the designer, and build a fast loading, responsive experience for the user. Communication between the two is essential.
Our specialty is building lead generation websites. Yes, we do brochure sites, too. Let’s talk about your needs and see if we can help.
